Roddickton women hang up their bras for breast cancer awareness

Colourful project by Roddickton women aimed to increase breast cancer awareness

Published on March 10, 2017

Sixty bras hung on a clothesline in Roddickton-Bide Arm on Women’s Day, March 8, to draw attention to the issue of breast cancer.

©Submitted photo

A new resident of the Northern Peninsula town of Roddickton-Bide Arm drew attention to International Women’s Day and the topic of cancer, with some imagination, a clothesline and 60 bras.

Moira Magee and her friend, Maryanne Weiller, hung 60 colourful bras in memory of their friend, Kathy Radcliffe, and to increase breast cancer awareness.

The bras remained hung for the week, including International Women’s Day on March 8.

The 60 bras were hung in memory of Kathy Radcliffe.

Radcliffe lost her battle with breast cancer; she passed away in January at the age of 60.

Each bra on the clothesline honoured each year of her life.

“She brought colour to the world and lessons to the world, so there are 60 bras up there,” said Magee.

Magee collected the bras from around the community, to much surprise and amusement.

“I was going around and saying to people, ‘Do you have any old bras that you’re getting rid of? Could you give them to me please?’” she said, laughing, adding that it caught some people off guard.

Another local lady bought the rest of the bras at the Salvation Army Bag Day in St. Anthony, to help Magee and Weiller get to 60. With every item at a discount, she picked up 19 bras.

“That put me over the 60 and gave me enough to give my packages and wrap them up with a bra too,” said Magee.

Providing colour to the community has been a major part of Magee’s modus operandi since moving to Roddickton-Bide Arm from Ontario last June.

Prior to her passing, Radcliffe left Magee a thank you note after visiting her in Roddickton-Bide Arm last year. Within the note, Radcliffe told her that she would provide flavour and colour to her new community.

“Well here’s the first drop of wicked colour in the Roddickton harbour,” thought Magee.

When Weiller visited from Ontario, they hung the bras for their friend.

Local women were also invited to Magee’s home on March 3. Even in the midst of one of the biggest winter snowstorms in a decade, 18 women showed up for the get together.

Magee served dinner, presented the guests little packages she made, and handed out pamphlets from the Canadian Cancer Society highlighting breast cancer awareness.

The pamphlets highlighted the fact that breast cancer happens to men, as well as women. Magee feels it is important to discuss this.

“It was the beginning of a great conversation,” said Magee on the evening spent together. “And I guess an introduction to … colour.”